Level 3 Comments

This meeting was very interesting and educational for me. I really have no background in marketing and had no idea how advertisers “play with our minds” so to speak in an effort to persuade us to buy their products. Having read about the FON’s(nature) in the heirloom packages I realized their tie-in to our inherent desire for things primal but made no connection to their use in marketing. This has been very revealing to me. I will definitely incorporate what I have learned in this meeting in future business marketing for the company I manage. Our market is a niche and therefore I will need to identify the common denominators and the FON’s that are specific to our industry. Once able to master this to a degree I will focus on the “Forces of NeoThink.” By then maybe I will feel more well versed and confident in my NeoThink learning. Thank you for opening my mind even more to this way of thinking and bringing the unknown to me through this material. I love learning new things and expanding upon my current knowledge and this journey has done both for me so far. After this meeting I will never view an advertisement in the same way again. Happy New Year!